We believe in giving you more for your money. As marketing budgets shrink and customer expectations rise it is often necessary to implement innovative solutions to bridge this gap. This is where our expertise can be invaluable.

Saving money on postage

The postal market has been deregulated for some time now yet many marketers have been reluctant to explore the opportunities offered by new suppliers. This is understandable. At first glance it can appear confusing and daunting to investigate the alternatives to the Royal Mail. Yet often it is possible to save many thousands of pounds with minimal effort. Not all mailings will qualify though and it may not be easy to find the correct person within each organisation. This is where we can help, guiding you through the maze and explaining your options clearly and concisely.

Some organisations are also missing the opportunities offered with the implementation of Pricing in Proportion. Significant savings on the cost of postage can be made by changing the format of mailing packs and many organisations have taken advantage of this already. However, it is not all about reducing the cost of postage. What is often forgotten is that the changes in weight bands mean that the size of brochures can often be increased, marketing messages made more in-depth and effective without increasing the postage bill. One of our clients has been able to virtually double the size of his catalogue, promoting a far wider range of goods without paying a penny more in postage. We can provide the advice to see if similar opportunities exist for you.

Saving money on telemarketing

Our investment in contact centre technology has led to many cost savings for our clients. This has been achieved by using an assortment of telecommunications and computer technologies including automatic call distribution (ACD), interactive voice response (IVR) and computer telephony integration (CTI). In addition to live agent call handling and IVR facilities, responses to email and web based requests are fully supported. All of these technologies work seamlessly together to forge a robust and extremely cost effective solution for our clients. Almost all of our clients recognise a cost saving or revenue generating impact on their business. We also monitor our contact centre in real time, which gives us the leading edge and the ability to react when and if needed.

For further information please contact us or call 020 8880 8100.